Shop for Rent
Correctly chosen premises generate income for the business. Unsuccessful premises will result in losses and the burden of unrealized opportunities: you could earn money, but in such a room it will not work. How to rent a retail space for rent and make money on it, we will tell you in this article.
Whatever business you are in, before choosing a location, you must determine your business model - what standard you want to meet and for whom to work.
The widest possible audience and thousands of product positions? We are talking about a hypermarket - you need a piece of land and a building of about 6,500 sq.m. The shop "Everything for one price" will fit into 30 square meters - in a one-room apartment, transferred to a non-residential fund, on the first floor of the "house-ship". Look for a space for a fashion boutique in the mall.
First, decide who you are, and then choose the right room.
Limited: sells what we managed to get low prices for
Limited: what is in demand from residents of nearby houses
As wide as possible: food, household goods, furniture, clothing, app Shop for Rent liances ...
Limited to: regular products and something exclusive (truffles, freshly picked blackberries ...)
Specialized: sell one product or products of one category (only tea, only spices ...)
Interior, exterior, room aesthetics
If you are targeting an audience that is chasing low prices, then you are a discounter. You don't need flotation, you can have a dirty floor and a tent in general. Your task is to save on renting premises, cleaning, storage and the cost of goods. If you want to sell goods at a higher price, you will have to choose the premises more meticulously.
For retail premises (except for discounters), the following conditions are usually characteristic and desirable:
Conclusion: determine who you are, what your business model is - from here the key parameters of the retail space will become clear
In addition to the business model, the target audience of your business influences the choice of premises and its location. Think about who is interested in your products and under what conditions. Which of them do you want to sell more and more often? Let me give you an example from the pharmacy business.
Viktor Sergeevich needs to visit any pharmacy once, where it is convenient to park his car. It is important to be able to buy everything in one place, so as not to wander around the city and not to rebuild the usual car routes and your plans.
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